PR Starter Kits

Think you can’t afford PR? Think again.

Digital Newspaper

Are you a start-up, a small or medium-sized business or a charity, looking for expert but affordable PR guidance?

Then jag’s PR Starter Kits are just for you.

Tried and tested, and with a consultation included in most of the options, our PR Starter Kits are designed to meet your communication needs as part of your business strategy.

And there’s no commitment or monthly fee. Just buy what you need online and put the guides and expert advice into practice.

Depending on your requirement, and your budget, you can select from our range of PR Starter Kits to help you achieve your PR objective: from a press release template and bespoke media contact list, to a social media strategy, to a full package of guides, templates and advice.

Choose what will suit your immediate needs or plan for the future – you decide.

Not convinced you need PR? Read 'The Benefits of PR’ and then ask yourself if you can actually afford to be without it.

Download 'The Benefits of PR'
Full DIY PR Package Covers

jag's PR Starter Kits provide:

  • Affordable PR that you can do yourself
  • Templates and guides designed by an experienced PR practitioner
  • Consultation with jag’s director (most packages)
View PR Starter Kit Pricing (incl. Vat)

Press release

Got a story to tell? Want to get it noticed? Our PR Starter Kit will provide you with a guide on how to write a great press release and includes an example which received coverage, illustrating how the guide is put into practice.

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Press release plus 30 minutes consultation

Need a PR expert to review your press release? Follow our guide and example and you’ll be on the right track, but if you need some extra input, this PR Starter Kit is for you.

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Press release and how to sell-in a story plus 30 minutes consultation

Not sure how to sell in your story to journalists? With this PR Starter Kit you can write a great press release, following the guide and example, get the contact details of journalists whose publications are read by your target audience and learn how to pitch your story or follow up your release.

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Communication strategy plus 60 minutes consultation

Support your business goals with some strategic thinking about your communication activity. Every organisation, however small, needs a communication strategy to focus its PR efforts and get its message across effectively.

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Communication and social media strategies plus 60 minutes consultation

Need to extend your communication strategy to include a detailed focus on social media? This PR Starter Kit provides you with a step-by-step guide, and templates, on how to put together your communication strategy and how to develop your social media strategy.

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Communication and social media strategies plus 120 minutes consultation

Looking for greater input into your communication and social media strategies? The step-by-step guides and templates in this PR Starter Kit will provide you with the necessary focus for your strategic planning – a necessity for any organisation.

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Full package plus 60 minutes consultation

Serious about tackling all aspects of your communication activity? The full PR Starter Kit provides you with everything you need to get you focused on your strategic thinking.

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Full package plus 120 minutes consultation

All aspects of your PR activity covered plus a two hour consultation – this is our most comprehensive kit. Providing you with strategy guides and templates, a press release writing guide, advice on how to pitch your story and how to take better photographs.

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