Archives

Archive | PR tips

10 ways to make your story newsworthy

Got a story to tell? Great!  Not getting any interest?  Not so great. Time to take the newsworthy test. Whether tackling your own PR, or buying in PR services to get you noticed, the key component to attracting coverage is […]

Continue reading →

jag’s 10 top PR tips for charities

Letter writing

With clients working in the charity sector, we know, at jag, how difficult it can be for non-profit organisations to get the publicity they seek whilst sticking to a tight budget. Charities operating on a shoestring may feel limited by […]

Continue reading →

PR Guru: William Shakespeare’s 450th birthday

It’s William Shakespeare’s 450th birthday on 23 April and isn’t he wearing well? With all sorts of pomp and pageantry planned in Stratford-upon-Avon and even CNN offering suggestions on how to mark the special day, it’s clear that the Bard’s influence is still very much alive in today’s world of cloud, mobile and social technologies. But why?

Continue reading →

jag PR boot camp 3: PR toolkit

PR tool kits – what are they and do you have one? Making progress after the last two sessions of the jag PR boot camp?  Great!  Now that you know what you want to achieve, who you want to target […]

Continue reading →

PR: ‘The naked truth’, according to The Bard!

It only seems fitting that on April 23, Shakespeare’s birthday (and ‘death day’), we should celebrate one of our great communication gurus who, surprisingly, has much to teach us about PR! Probably the most famous of all Englishmen, he had […]

Continue reading →