Pitfalls to avoid when writing an effective press release
Published: Friday, June 17th, 2011 at 11:34 am No CommentsFiled under: Write PR
A press release needs to be unbiased and accurate to be effective. If a journalist feels you’re exaggerating or making unsubstantiated claims, your release will be filed under ‘b’. How can you be sure your press releases are accurate and [...]
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