Summary of Posts in Topic: media coverage

Pitfalls to avoid when writing an effective press release

A press release needs to be unbiased and accurate to be effective. If a journalist feels you’re exaggerating or making unsubstantiated claims, your release will be filed under ‘b’. How can you be sure your press releases are accurate and [...]

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Want to learn how to get coverage in the tabloids? We set out below a few DO’s and DON’Ts

Getting stories in papers such as The Sun or The Mirror requires a whole set of different skills to getting coverage in The Telegraph for example. Here are a few things to think about.

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