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5 tips for improving your bottom line with PR

Strategy

Everyone knows that improving your company’s bottom line is key to building success for your business. But how many people take the time to consider how PR can contribute to that improvement?

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jag PR boot camp session 2: Target audiences and key messages

It’s session two of jag PR boot camp.  Fired up and ready to go?  Great; but just pause for a word of caution!  Like any good exercise programme, or diet, you need to be in it for the long haul.  […]

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