jag provides strategic guidance to the National Implementation Service

NIS leaflet

NIS leaflet

Strategy is our forte and at jag we love helping organisations to find their communication direction.  In November 2015, we were chosen to support the National Implementation Service (NIS) as it embarked on a period of change through the following 12 months.

The NIS provides evidence based and research informed training and support for children’s social care, youth offending services, children’s mental health teams and the voluntary sector across the UK.  Based at the South London and Maudsley NHS Foundation Trust, Kings College London and Central Manchester NHS Foundation Trust, it was originally commissioned by the Department of Health in 2003 before being transferred to the Department of Education.

NIS banner

NIS banner

With a particular interest in mental health, jag was delighted to take on the task of reviewing the NIS communication and marketing material to date, developing a communication and marketing strategy and advising on various other communication-related projects scheduled for  later this year.

NIS advertisement

NIS advertisement

The strategy work has been exciting, particularly within a field so close to our hearts.  The NIS provides an invaluable service and its training helps to support vulnerable children and their families throughout the country.  Any strategy is a ‘living’ document and the communication strategy jag has produced for NIS is still evolving in line with developments within the organisation.

As part of that strategy, we have been working on some practical tools to support the marketing of NIS.  We drafted, refined and then designed a new information leaflet and an accompanying banner as well as advising on paid advertising.

 

jag press & publicity – vision

jag adds value to all the organisations and individuals it works with by bringing to each client the consultancy skills needed to provide direction and clarity in their communication objectives. [...]

~ Ann Grain
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