BACS hopes younger drivers in Sussex will gain Momentum

Momentum

BACS supports launch of Momentum from IAM: a new two-part assessment for younger drivers

The Brighton and Central Sussex Group of Advanced Motorists is hoping Momentum, a new course launched by the Institute of Advanced Motoring for 17-25 year olds who have recently passed their driving test, will help to improve the safety of younger drivers in the Sussex region.

In the past 18 months 57 people have died on the roads of Sussex in accidents, and 19 of these were aged 17-25, accounting for a third of all fatalities*.

BACS hopes by encouraging younger people in the region to take the Momentum course, these figures should fall dramatically.

Taking the course couldn’t be easier. Momentum incorporates two modules: an interactive online assessment followed by an on-road session with an IAM examiner and will be available to younger drivers throughout Brighton and Central Sussex.

After passing the driving test there is currently no requirement for new drivers to take any further driver-development training. In road safety terms, this confines 17-25 year-old drivers, who suffer (proportionally) the greatest number of deaths and injuries both nationally and in Sussex, to improvement by trial and error. There is now substantial evidence showing that post-test training reduces young driver fatalities by up to nearly a third**.

BACS Chairman, Chris Belton, said: “The new Momentum course from IAM is a relaxed and effective way for young drivers to gain experience in a supportive environment, helping coach them through this dangerous stage in their early driving years. It’s also a practical way for parents to help their children become safer on the roads. We need no reminding that young drivers, particularly young men, are more likely to be killed in a road accident than any other group. We are sure this new course will result in confident and safer young drivers in the Sussex region.”

The new Momentum Course from IAM costs £40 and, should younger drivers wish to continue to develop their driving skills by taking the Skill for Life programme, the cost of Momentum will be deducted from the cost of the Skill for Life course.*** Skill for Life will build on from the Momentum assessment, and will help drivers to safely predict hazards, anticipate other drivers’ behaviour and more accurately assess road and traffic conditions, enabling them to become more controlled, confident and ultimately, better drivers.

Everybody that buys Momentum between now and the end of April will be entered to win one of 20 places on an IAM young driver experience day at a track venue in the UK. For more information on Momentum please visit http://www.bacs-iam.org/Young.htm

jag press & publicity – vision

jag adds value to all the organisations and individuals it works with by bringing to each client the consultancy skills needed to provide direction and clarity in their communication objectives. [...]

~ Ann Grain
Find out more